Pointsbet Goes Live in Ontario and Signs “Historic” MSLE Deal

Ben H / 18 April 2022

Australian bookmaker PointsBet went live in Ontario on Monday. As soon as it did, it immediately signed a partnership with Maple Leaf Sports & Entertainment to show how serious it is about dominating the Canadian sports betting market.

Maple Leaf Sports & Entertainment owns all the major sports franchises in Toronto, including the NBA’s Toronto Raptors, MLS’ Toronto FC, NHL’s Toronto Maple Leafs, CFL’s Toronto Argonauts, and the AHL’s Toronto Marlies.

A “Historic” Deal

PointsBet Canada CEO Scott Vanderwel called the multi-year agreement between the betting company and the Toronto-based sports and commercial real estate business – “historic.”

He added that betting companies rarely got the opportunity to partner with owners of teams from all of the top four professional competitions that are popular in Canada.

Vanderwel was excited that PointsBet customers and sports fans would get year-round entertainment regardless of what sport they watched and wagered on.

Jordan Vader, senior vice-president at MLSE, said that they were happy to partner with PointsBet Canada and that they looked forward to offering their 19+ fans different and innovative ways of interacting with the teams and sports they loved.

FanDuel and PokerStars Deals

Three days before MLSE signed the PointsBet partnership, the sports and commercial real estate company put pen to paper on multi-year agreements with the FanDuel Sportsbook and PokerStars.

As with the PointsBet collaboration, FanDuel will become an official sports betting partner to the MLSE. PokerStars, on the other hand, will be the official gaming partner.

However, PokerStars has not yet been given the green light to operate in Ontario, so some aspects of the deal will only become effective once the Flutter Entertainment-owned gaming operator gets approval from authorities in the province.

PointsBet Among the First Ontario Bookies to Take Legal Wagers

The list of wagering and gaming operators that secured Ontario licenses includes industry heavyweights like PointsBet, Bet365, FanDuel, 888, Rivalry, and Rush Street Interactive.

According to Scott Vanderwel, PointsBet was one of the first betting providers to go live and take legal wagers in the Canadian province and said that just moments after 12:00 am, they took their first legal sports bet in Ontario.

Read more betting news here.

Looking for a new betting site? Check out our reviews of the Best betting sites in Australia.

Take the Quiz to find out which betting site is the best for you.

The verdant surroundings and rustic ambience of Warwick Farm lend a distinct racing charm. While racing takes held on 23 Wednesday afternoons, the Australia Day race meeting in January is the main event. The racecourse is at the centre of a community that ...

The Warrnambool Racecourse is located in the suburb of Warrnambool, in a picturesque valley with great natural viewing platforms. Warrnambool Racecourse is around 260 kilometres from Melbourne’s CBD.

Terang Racing Club, sometimes known as the Flemington of the Bush, has a long and rich history of racing in the southwest. The expansive course was designed by the same person who created the Flemington track. The facilities include a well-kept, vast grandstand with a...

Swan Hill Racecourse is located in the centre of the Murray Region, 340 kilometres from Melbourne.Swan Hill Racecourse June racing festival has earned a name for itself as the best country festival in the state, if not the entire nation. The advice is to book as soon as ...

Sale Racecourse has first-rate facilities, including a wholly climate-controlled Public Bar and Grandstand Bar open on race days.The take pleasure in being a community club that includes our surrounding townships. Because of their family-friendly ambience and specific ...

Ben H
Ben Harris is the Communications Manager for KRUZEY, an AFL expert, and writer. He has one daughter that he loves dearly and four children's books... [Read full bio]

Comments are closed.

Think. Is this a bet you really want to place? Set a deposit limit.

For free and confidential support call 1800 858 858 or visit gamblinghelponline.org.au