Ladbrokes Launches Campaign to Advertise Mates Mode

Ben H / April 27, 2022 / 2 min read

Ladbrokes Australia has launched an exciting new feature called Mates Mode where you can interact with your mates and place bets together. To promote the exciting new feature, the bookmaker has asked its partner for the hugely successful Ladbroke It Together campaign, advertising agency The Monkeys, to create a series of ads about Mates Mode. […]

News Corp Australia to Launch Bookmaking Outfit

Ben H / April 21, 2022 / 4 min read

The Murdochs have been working on launching their very own bookmaker through News Corp Australia for a couple of years now. According to well-placed sources, they have finally decided on how they will enter the Australian betting market. What’s more, their bookmaker might take its first bet as early as this year. The Sydney Morning […]

Labour’s Sportsbet Odds Shift After Unemployment Rate Gaffe

Ben H / April 18, 2022 / 4 min read

Opposition leader Anthony Albanese felt first-hand how everything you say and do during the election campaign can have an immediate impact on your chances to win. Labor are still the favourites to win the federal election with bookies. However, they now know that their leader will have to brush up on key figures and rates […]

Pointsbet Goes Live in Ontario and Signs “Historic” MSLE Deal

Ben H / April 18, 2022 / 3 min read

Australian bookmaker PointsBet went live in Ontario on Monday. As soon as it did, it immediately signed a partnership with Maple Leaf Sports & Entertainment to show how serious it is about dominating the Canadian sports betting market. Maple Leaf Sports & Entertainment owns all the major sports franchises in Toronto, including the NBA’s Toronto […]

Australian-Owned Bookie PlayUp to Access Indiana Market

Ben H / April 11, 2022 / 4 min read

Australian-owned betting and iGaming operator PlayUp continues its US expansion and has set its sights on Indiana. After conquering online wagering markets in Pennsylvania, New Jersey, and Iowa, PlayUp is now focusing on the Hoosier State. PlayUp works together with Caesars to offer iGaming services to gambling enthusiasts in New Jersey, Iowa, and Pennsylvania. It […]